QR4World Show

Entries are in for A QR Code for the World-exhibiton to take place on June 24th at the Winston House in London.

The theme of the show is Connecting People. 

QR's have been around since the 1970's. They were primarily used to track items during shipping or manufacturing. With the advancement of micro technology and global communication systems as well as mobile handset development, QR Codes are becoming more than a logistic item. The QR Codes are now connecting people to all sorts of digital content that can be shared across borders.

There are many creative ways to use a QR Code and we will see how participants from different countries apply the QR's to a postcard size material. 

Partial list of Exhibitors:

Frederic Daubagna-aestetype (France), Philip Warbasse (USA), Jassen Popp (USA), Monkey Design (Taiwan), Twan Verdonck (Netherlands), Christian Rebecchi & Pablo Togni (Switzerland), Micah Olson-Walt Horton Studios (USA), Laird-QRazy Art (USA), Nothing Like Chocolate (Grenada), Bartek (Poland), Lynnda Pardoe (USA), David Popp (USA) 

A selection of postcard size images will be viewable at Popabroad

MADE IN AMERICA - QR Code

Popabroad adds MADE IN AMERICA - QR Code image to its portfolio of designs.  The design is an interactive representation of a US flag. The idea is for people to scan the QR Code with their cell phone and find out what products and services are made in America. More info

Love & Gratitude

Love & Gratitude, a florist boutique in Golders Green, is harnessing the 50 Million Dollar QR Code to market their flower shop across London. The boutique is offering customers who mention the 'QR Code'  a 50 % discount on all floral arrangements who visit their shop on the high street.  

Popabroad is developing these voucher style mobile promotions for clients that want to increase foot traffic through their retail outlets and for generating traffic to online stores. As the 50 Million Dollar QR Code gets more popular so do the businesses and sites connected to it. 

The 50 Million Dollar QR Code ad campaign can work for almost any personal or business related product, service and event. For example, if you have an ebay store and would like to promote your items, Popabroad can design you a mobile page and link your seller's page to the 50 Million Dollar QR Code. 

Connecting your site to the code is just the beginning. The more popular the code becomes the more we will promote it both online and offline. Plus we provide you with your own QR Code that links to your newly created mobile page so anyone that scans it will land directly on your page. 

50 Million Dollar QR Code

Popabroad is now hosting the '50 Million Dollar QR Code' ad campaign, a first of its kind for mobile marketing. Anyone with a website, blog, networking page can take part in it. The idea is to make 2011 the 'Year of the QR Code' by building the world's most valuable QR Code out of identity features like logos. This QR Code has the potential to link over 1 million websites into one single image. Sites that are attached to the QR will be readable on a mobile phone.

"For organizations who would like to mobilize their marketing efforts this can be a affordable gateway for exploring QR Codes as well as an opportunity to be part of mobile history." Jassen Popp (Founder/Designer)

QR Codes in Education

Creating a survey for a dissertation or a report can be difficult because people may not want to go online or be bothered by filling in a paper form. For anyone that has tried this on the street it can be even more difficult to get a person's attention. From a personal experience of mine of taking a student survey during my MA thesis in London, I realized that most people will not stop to chat especially when there is shopping to be done. 

Possible Solution

Create a mobile survey. Find mobile free site like Winksite, make a free QR Code with a link directly to the mobile survey and include the code in your project. Scan the one above for an example. It will lead you to this survey.